public affairs – Geunim

Protecting Your Persona: The Right of Publicity Explained

Meta Description Discover the Right of Publicity: the powerful legal tool that allows every individual, not just celebrities, to control the commercial use of their name, likeness, and identity. Learn how state laws protect your persona and prevent unauthorized misappropriation for commercial gain. In the digital age, a person’s image and identity—their “persona”—is more valuable […]

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